Jakarta, Indonesia - 14 January 2020
3 Advantages of Being an Instant Game Developer
Instant Games (https://www.facebook.com/instantgames) are HTML5-based games that can be played immediately without having to download a particular app. In the past few years, Facebook has begun putting out a plethora of instant games, and the popularity of these games is rapidly increasing.
Instant games are believed to be more convenient because you only have to download a single Messenger app (https://www.messenger.com/) to play thousands of games, and you can have a chat with your friends whilst playing.
Facebook is now welcoming any game developers to develop their own games. If you are interested in becoming a game developer, then Instant Games have the bigger opportunity for you.
Here are the reasons why!
1. People are More Interested in Social Media Apps than Game Apps
According to recent data, the majority of smartphone users are now downloading zero game applications per month. Meanwhile, the number of downloads in social media and messaging apps continually increases each year. It shows that people are more interested in using apps to interact with other users.
This is good news for Instant Game developers, because Instant Games are readily available in social media and messaging apps. You can deploy your games to Facebook Messenger (https://www.messenger.com/) or any other social media platforms. Users do not need to download a particular game application to play your Instant Games (https://www.facebook.com/instantgames), plus, they can also interact with other users on their social media while playing.
2. Your Game Will be Exposed to Billions of Users
Messaging apps have 4 billion active users worldwide. Facebook Messenger (https://www.facebook.com/instantgames) itself has over 1.3 billion users. Launching your games on Facebook Messenger (https://www.facebook.com/instantgames) or any other messaging platforms means your games will get a bigger exposure.
Instant Games (https://www.facebook.com/instantgames) offers a big opportunity to get your creation out there to the public. Your games will be easily accessible, and it is designed for people who prefer practicality when it comes to playing games. It will most likely attract a portion of these 4 billion people.
3. You Will Get Higher Revenue from Advertisers
Finally, by developing an instant game, you will have the opportunity to gain more revenue. Right now, Facebook’s Instant Games (https://www.facebook.com/instantgames) platform supports monetization through advertising (https://en.wikipedia.org/wiki/Website_monetization) . And recently, in an effort to bring more Instant Game (https://www.facebook.com/instantgames) developers to Facebook (www.facebook.com) , Facebook announced that all their Instant Game developers will now get to keep all their revenue without having to pay to Facebook. This means you will have higher revenue from your Ads, should you choose to put your game on Facebook Messenger.
At the moment, Facebook (www.facebook.com) is also trying to include In-App purchases on their Messenger Instant Games (https://www.facebook.com/instantgames). This will allow you to get even more revenue from your game!
If you are one of the people who are intrigued by all of these amazing opportunities, you can easily start developing your own Instant Game through Melon Editor game engine (http://editor.melongaming.com/user/register/). Melon editor (http://editor.melongaming.com/user/register/) is a lightweight HTML5 game engine, specializing in 2D game creation. For those who are new to game developing, we do offer online training and support to assist you in developing your game, as we aim to allow everyone to develop their dream games.
If you are interested to know more about Melon Gaming and melon Editor, you can go directly to www.melongaming.com.