Jakarta, Indonesia - 02 March 2020
choosing the Right Title for Your Games
Choosing the Right Title for Your Games
Choosing the right name for your game is a very crucial step in game development. The right name or title can really affect the marketing of your game because a quirky and intriguing name is the first thing that can make your game stand out among thousands of others in the market.
There are multiple aspects to consider before you settle on a single title. So, here are some guides and tips you can follow in choosing the perfect title for your game!
1. Make Sure it’s Unique and Authentic
This first tip is a no-brainer. You need to make sure there are no other games with similar or identical titles as yours. Do some simple research on it on Google. Consider changing your title, or adding more unique keywords (https://en.wikipedia.org/wiki/Keyword_research) if you found other games with similar titles (especially well-established ones).
Avoid using buzzwords that have been used by other widely popular games, such as “Clash”, “Crush”, etc. , otherwise, your game won’t come up on top of the search results on search engines, making it harder for people to find.
2. Use URL-Friendly Characters
Still related to search engine optimization (https://en.wikipedia.org/wiki/Search_engine_optimization); you should avoid using non-URL-friendly characters on your game title. Symbols and special characters, like a “+” for instance, will make it difficult for your game to come up on the search engine results.
3. Be Concise
Try to not use more than 25 characters or 3 words for your title. The first 25 characters are the ones that will be displayed to users, so you need to prioritize and make them as interesting as possible. Make sure they are short yet eye-catching.
4. Choose a Title that Represents your Game
To attract future players to try your game just from your title alone, make sure your title conveys the essential elements and keywords from your game. The best titles are ones that are able to represent the content of the game with few simple, yet eye-catching words.
What you can try to do is describe your game with as few words as possible, and you got yourself a viable option for a title.There you have it! Those are a few very simple tips you can consider when choosing the title for your game.
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